Our studio

Creative direction.
Collective craft.

Architectural stills and virtual tours, shaped by a clear vision and the right people for your project.

Parisa Panahi, co-founder and Creative Director of Ply Pictures

Parisa PanahiCo-founder & Creative Director

The creative lead behind Ply Pictures

Parisa Panahi

Parisa leads the studio’s creative direction, bringing an eye for realism and a talent for guiding projects to an on-time delivery.

Her direction connects the design intent with the finished image: how a space feels, how its materials respond to light, and which views tell its story.

Explore our work

Co-founder

Mohammadreza
Mohseni

Technical art direction & production workflows

Mohammadreza brings over a decade of experience in architectural visualization, technical art direction and creative technology. His background connects the craft of making images with the systems that help artists deliver them consistently.

With a master’s degree in architecture, experience directing studio production workflows, and published contributions to 3D World and 3D Artist, he adds technical depth to the studio’s creative foundation.

At Ply Pictures, that expertise supports how work moves through modelling, lighting, rendering and review, complementing Parisa’s creative leadership.

How our studio works

A team shaped
around your project.

We work with a network of specialist artists and production teams, selecting the right combination for each brief. The project’s scale, visual requirements and delivery schedule determine who comes together.

A single interior image and a coordinated collection of exterior views need different resources. We match the team to the work, with creative direction and review coordinated through Ply Pictures.

You work with one studio, with an agreed visual direction, clear feedback stages and a delivery plan that brings the contributions together.

From your brief
to the final picture.

A shared process keeps the design, the imagery and the delivery moving in the same direction.

Define the brief

We review your drawings, references, intended use and target date, then agree the views, deliverables and scope.

Develop the images

We establish viewpoints, lighting and materials, sharing drafts at agreed stages so your feedback informs the work.

Refine and deliver

We bring the agreed feedback together, review the collection for consistency and prepare the final files for their intended use.

Start with the space
you want to show.

We work with architects, developers and interior designers on design presentations and property marketing. Bring us a single view, a series of spaces or a brief for a virtual tour.

Explore our services

Ply Pictures is a trading name of Ply Plex LTD, registered in England & Wales, company number 16592557.

Selected clients

What are you working on?

A single image, a series of spaces or a virtual tour. Tell us what you need to show and when you need it.

Discuss your project